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SkillsPlus™: Selling Different Customers Differently

"Even though I have years of selling experience, this was like taking my MBA in sales.
There were lots of 'ah-ha' moments. I wish I had done this course earlier."
Broker with a Major Canadian Bank

Increase your sales effectiveness and in turn, your sales results.

In the hyper-competitive marketplace of today, the decision to buy from one company over another often comes down to a difference in salespeople. Dimensional Selling techniques taught in SkillsPlus can create that difference, giving your sales force the competitive edge needed to succeed.

Armed with better influencing and persuasion skills both experienced and inexperience sales people can become more productive immediately. By knowing how assess and adapt to each client, they are prepared to present their products and services effectively, overcome client barriers and objections, and gain client commitment.

How you will benefit:

  • Use a process for planning and conducting sales meetings that is straightforward, intuitive, and effective
  • Know how to uncover client needs and match your services and products to these
  • Be equipped with sales tools that help you manage objections, gain client commitment, and close
  • Increase sales through more and better client relationships

You will learn about:

  • The basic patterns of client behaviour using The Dimensional® Model, so you can work more effectively with every type of client you are likely to encounter
  • The basic patterns of sales behaviour so you can adapt your selling strategy on the spot, using the approach that is most likely to pay off
  • Understanding how clients make buying decisions and appealing to both their tangible and intangible needs, their inner motivations
  • How to get clients of all kinds to work with you during sales meetings
  • How to plan sales calls that optimize your chances for success

Who should attend:

Sales managers, sales representatives, account representatives, and investment advisors looking for a competitive edge.

Duration: 3 or 4 days. To discuss your training needs, please contact us.